The Premier Association for Talent Development Professionals in the Metro DC Area
This event aligns with the Organizational Capability Application of ATD's Talent Development Capability Model.
Knowing whether or not participants apply back on the job what they learned in a training program is a critical issue for both L&D and the executives L&D supports. Demonstrating that learning is applied speaks directly to L&D's ability to be viewed as a credible business partner. However, according to an ROI Institute research study, only 11% of CEOs reported receiving this type of information. So, why don't more L&D departments conduct Level 3 evaluations? A frequent answer is because it's too complicated. In this informative, highly engaging session, participants will learn how to implement a revolutionary new easy-to-use Level 3 evaluation methodology that produces credible, actionable data. After attending this session, participants will be able to: Use facts from a recent ATD research study to benchmark the use of Level 3 evaluations in an organization. Conduct a focus group using three key questions to collect the data needed to conduct a Level 3 evaluation. Calculate a best case, a worst-case, and a most likely case training transfer percentage associated with a learning program.
Presenter: Ken Phillips
Ken is the founder and CEO of Phillips Associates and the creator and chief architect of the Predictive Learning Analytics™(PLA) learning evaluation methodology. He has more than 30-years' experience designing learning instruments and assessments and has authored more than a dozen published learning instruments. Since 2008 Ken has presented at the ATD International Conference and Expo on measurement and evaluation of learning topics. Ken has written articles for TD magazine, Training Industry Magazine, and Training Today magazine. He also is a contributing author of five books in the L&D field and the author of the recently published ATD TD at Work publication titled Evaluating Learning with Predictive Learning Analytics. As a pilot pioneer, Ken earned the Certified Professional in Learning and Performance (CPLP now CPTD) credential from ATD in 2006 and has recertified five times, most recently in 2021.
Zoom credentials will be provided in the confirmation and reminder emails.
Please note that event recordings are only shared with the ATD Metro D.C. Chapter's members through the chapter's website. Access to event recordings and documents shared by presenters is one of the membership's invaluable benefits. If you are not a member, why not join us today!
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